Membership Access Perks - Any member who possesses an official friesDAO membership NFT would be able to access free or discounted food. The requirement to provide a quota of such benefits would be a contractual obligation of any friesDAO network store. Typically, a brand would permit and even encourage an individual store to do local marketing. NFTs that serve as digital coupons could help drive traffic, awareness, and sales, especially when paired with governance driven campaigns such as token airdrops to visitors.